And it’s not because you’re not working hard enough.
You post. You film. You run the occasional ad. Every September you’re basically starting over - and you genuinely can’t explain what drove the trials you did get.
Post more. Film better Reels. Crack the algorithm. That advice was built for someone selling a $37 digital product to a global audience. That’s not you.
You’re a local business. You serve families within 15 minutes of your studio. And those families aren’t discovering you on Instagram.
They’re Googling you.
“Dance classes near me.” “Kids ballet beginners.” “Dance studio [your city].”
That’s where the decision is being made - and if your Google profile is half-optimized, outdated, or silent, those families are clicking the studio down the road.
Not three separate things you’re somehow supposed to manage between teaching and admin.
A system. That runs. Without you white-knuckling it every single week.
If just 15 families in your area find another studio first - because that studio ranks higher, looks more credible on Google, or simply shows up when parents search...
That’s $22,500. Every year. Gone.
Not because you’re not good enough. Not because your classes aren’t exceptional. Because they got found. And you didn’t.
Since working with Jennifer I have been able to lower my cost per ad student acquisition 86%, helping me regrow my student base post Covid has been invaluable. Jennifer also does an excellent job helping educate the how’s and why’s. I’m also saving time and money using tips and tricks that have equipped my team to completely take social media off my plate.
The ads are working GREAT! We are getting several leads each day and booking trials. We enrolled 5 new students last week, and have 12 trials scheduled for this week!
I have absolutely loved working with Jennifer. Before I was doing ads myself and they were doing okay. Now with Jennifer, we have created a strategy together based on her expertise and research to help grow my studio. I am so happy to say now my ads are performing so well! If you are on the fence about joining, I can assure you that you should! Thanks Jennifer for helping attract and enroll great new families to my studio!